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Apple may look late to AI but it’s aiming for something different

While other tech companies rush to dominate artificial intelligence with bold promises and uneven results, Apple is building something slower, quieter, and more durable.

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Apple Intelligence is just fine for what it is

Out of curiosity I tested Apple Intelligence using the new Shortcuts action in iOS 26. Apple mentioned this feature at WWDC 2025, but it didn’t get much attention during the keynote.

The Shortcuts action gives users direct access to Apple’s large language model. You can choose the smaller on-device version or the more capable cloud model running in Apple’s private compute environment.

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