The Italian antitrust agency says Apple abuses its dominant market position with the App Store and has fined it $115 million having apparently misunderstood App Tracking Transparency.
Apple’s App Store award trophy
Apple’s App Store award trophy
Italy’s Autorita Garante Della Concorrenza E Del Mercato (AGCM) competition authority began an investigation back in May 2023. At the time, it said this was in part because Apple imposed “a more restrictive privacy policy” on third-party developers than it does itself.
The privacy policy is Apple’s App Tracking Transparency (ATT), which was in iOS 14.5 as a way to let users decide whether each specific app developer should be allowed to track their activity.