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Raymond James has restarted Apple coverage, and isn’t impressed

Investment bank Raymond James restarted Apple coverage on Friday, saying Apple’s valuation leaves little room for near-term upside.

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iPhone 17 Pro Max

Analyst coverage from firms like Raymond James can influence how institutional investors frame Apple’s growth outlook and risk. The note focuses on whether upcoming iPhone cycles and services growth are enough to justify Apple’s premium pricing.

Raymond James says Apple remains financially strong, but believes expectations for the future are already priced in.

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