Skip to content

Apple Was Caught Off Guard by AirPods Pro 3 Popularity

AirPods Pro 3 demand was so strong after they launched in September last year that Apple’s CEO Tim Cook said the company was caught off guard.



“AirPods Pro 3 were supply-constrained during the quarter, and we think we would have grown year over year if we would not have been constrained,” Cook told The Wall Street Journal, in a report published alongside Apple’s record-breaking earnings results for the fourth quarter of the 2025 calendar year.

AirPods Pro 3 no longer have any extended delivery delays on Apple’s online store, so it would appear that Apple has caught up on supply by now.

AirPods Pro 3 feature increased active noise cancellation, improved sound quality, longer battery life per charge, heart rate monitoring during workouts, improved fit for many users, increased water resistance, a new XXS ear tip size, and more.

Related Roundup: AirPods Pro 3
Buyer’s Guide: AirPods Pro (Buy Now)
Related Forum: AirPods

This article, “Apple Was Caught Off Guard by AirPods Pro 3 Popularity” first appeared on MacRumors.com

Discuss this article in our forums