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David Pogue reveals why Tim Cook wouldn’t be interviewed for his book

As part of promoting his new book, “Apple: The First 50 Years,” author David Pogue spoke to the AppleInsider Podcast about writing it and just what Apple itself would and would not do to help.

Middleaged man with short gray hair smiling warmly at the camera, wearing a blue blazer and pink shirt, standing outdoors in front of a light-colored house with large windows
David Pogue — image credit: Jesse Ditmar

David Pogue joined William Gallagher for an in-depth discussion of “Apple: The First 50 Years” — now available on Amazon, how it was written — and why. Hear the interview on the latest AppleInsider Podcast, or read this lightly edited transcript.

David Pogue: Guess what? You are the very first person, the very first person not involved with the book to read it and tell me what you think. So that that means the world.

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