Apple’s mobile payments platform, Apple Pay, is now ten years old. In that decade, it’s become an invaluable tool for shoppers around the world.
Apple Pay [Apple]
Apple Pay [Apple]
Apple initially launched Apple Pay on October 20, bringing the service live only within the United States. At the time, it was an interesting addition to the iPhone, providing consumers with in-store payments without using their physical card, but that was just the start.
As the ten-year anniversary creeps up, Apple has marked the occasion by having Jennifer Bailey, VP of Apple Pay and Apple Wallet, look back over the decade. In her Newsroom post, Bailey proposes that Apple “saw a unique opportunity to leverage Apple’s hardware and software to make a meaningful impact on the financial health and lives of our customers.”