In perhaps the least surprising news of the decade, a leaked email confirms Ring had every intention of tracking people and not just pets with its doorbells.
Jamie Siminoff, founder of Ring
Jamie Siminoff, founder of Ring
Ring, a home security company known for its widely adopted video doorbells, bought a Super Bowl ad space. And, within 30 seconds, the company managed to kill off any remaining goodwill it had with the general public, forcing it to back off from a proposed partnership with Flock Safety.
The idea was pitched as harmless. You mark your dog missing, the other cameras in your neighborhood keep an eye out for your dog, and if found, you get an alert.