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Apple prepares to add search ads to Apple Maps

Apple is preparing to monetize Apple Maps with advertising, and it could start to roll out to users by the summer.

Two smartphones show Apple Maps: left screen displays a city map with restaurant pins; right screen shows detailed Angler seafood restaurant listing with photos, rating, directions, call, and website buttons.
Apple Maps on iPhones

Apple has been rumored to be bringing Google-style search advertising to Apple Maps for quite a few years. Those money-making ads will soon see the light of day.

According to sources of Bloomberg on Monday, Apple will make an announcement as soon as March. This will bring ads to search queries within the navigation app, which will operate similar to Google’s advertising system.

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