A new partnership with EverPass will put Apple TV’s growing slate of live sports on screens in bars, restaurants, and other commercial spaces.
Apple TV sports reach expands with EverPass deal
Apple TV sports reach expands with EverPass deal
EverPass Media, a company that provides live sports content to commercial establishments, has announced a new partnership with Apple TV. The partnership will bring Formula 1, Major League Soccer, and Major League Baseball to EverPass Core customers at no additional cost.
“We are excited to partner with Apple and bring its premier content to EverPass, enhancing our ability to deliver must-have live sports to commercial audiences. Alex Kaplan, CEO of EverPass Media, said in a press release. “From the continued growth of MLS and the enduring pull of MLB to Formula 1’s rapidly expanding global fanbase, Apple’s content strengthens and diversifies our library of premium offerings.”