The iPhone lineup is more expensive than ever, especially when choosing the 2TB option in either iPhone 18 Pro Max or iPhone Duo. Payment plans help, but an iPhone for Mac Studio money hurts.

Apple’s iPhone lineup keeps getting more expensive

Apple’s iPhone lineup keeps getting more expensive
The 2026 iPhone lineup is not only more expensive, but Apple’s financing options have changed too. Apple managed to keep the base models with 256GB of storage reasonable, the higher storage tiers are sky-high to supplement that.
The iPhone 18 Pro starts out at $1,199 and the iPhone 18 Pro Max starts out at $1,299. Apple’s foldable iPhone Duo starts at $1,999 for the same 256GB of storage.