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iPads, MacBook Air, and Apple TV — everything Apple has ever launched in March

Historically, Apple’s March has been oddly busy in recent years, but as the company teases its newest “special Apple experience” happening on March 4, 2026, here’s a look back at what we’ve seen before, and what we might see this time.

Modern glass convention center with large colorful Apple logo mural, red entrance canopy, and construction equipment outside under clear blue sky
Apple used to deck out conference halls for its launches —- this time for the iPad 3

That March 4, 2026 event is invitation-only one in New York, London, and Shanghai, and won’t be streamed. It’s being called an Apple Experience, too, which is the term the company used for the January 2026 event around the Apple Creator Studio .

If this a product announcement, though, then there is a precedent for it. And while there weren’t even any Apple March events at all until 2008, since then they have been wide-ranging.

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