Apple’s iPhone is carrying much of the smartphone industry in 2025, lifting global sales, as rivals struggle with weak demand in China.
iPhone is carrying much of the smartphone industry
iPhone is carrying much of the smartphone industry
IDC’s August report forecasts worldwide smartphone shipments will grow just 1% in 2025 compared to 2024, reaching 1.24 billion units. That sounds modest, but it’s better than the industry expected a few months ago.
The driver for the improvement is Apple, with iPhone shipments climbing 3.9% versus 2024’s figures.