Investment firm Wedbush is telling its clients to ignore recent reports of delays to Siri, saying that 2026 is when Apple Intelligence will be a boon.
The new Siri is coming
The new Siri is coming
Wedbush took its Apple target price up to $350 in December 2025, based on high expectations for Apple Intelligence. Keeping that figure, it then repeated this expectation in January 2026 — and is now back to do so again, specifically because of recent rumors.
Those rumors claimed that testing of the new Siri is going poorly, and its improved features will be delayed, perhaps until iOS 27 in September. Consequently, investors have been selling off their Apple shares, but Wedbush says this is unwarranted.