Apple is using four new short films from emerging Indian directors to make a stronger case that the iPhone has become a legitimate tool for independent film making.
Shreela Agarwal uses internal stabilization on iPhone 17 Pro Max while climbing rocks alongside her actors for her film 11.11.
Shreela Agarwal uses internal stabilization on iPhone 17 Pro Max while climbing rocks alongside her actors for her film 11.11.
The company highlighted four emerging Indian filmmakers who used iPhone 17 Pro Max to shoot short films through the Mumbai Academy of Moving Image’s “MAMI Select: Filmed on iPhone” program. Apple framed the project as another step toward turning the iPhone into a legitimate filmmaking platform for independent creators instead of just a consumer camera.
Apple Stories profiles filmmakers Shreela Agarwal, Ritesh Sharma, Robin Joy, and Dhritisree Sarkar, who used iPhone 17 Pro Max, MacBook Pro with M5, and iPad Pro with M5 to create short films about regional stories in India. Apple’s productions used features like ProRes RAW, Cinematic mode, Action mode, Audio Mix, and 8x optical zoom.