Apple had a record-breaking March quarter partially thanks to excellent performance in China, but there’s more to the story than just basic demand.
iPhone 17e helped drive demand in Q2
iPhone 17e helped drive demand in Q2
The US government went through a period of upheaval in 2025 thanks to the new administration’s aggressive, random, and now illegal tariffs. While not much has improved in that regard, the relationship between the US and China has improved somewhat in the intervening year.
According to Apple CEO Tim Cook on CNBC, that improved relationship with China was a positive development, but not the drive. He claims it is that “the product has really resonated with the customer.”